PRIVACY NOTICE

Privacy Notice — Swift Insights

Last updated: 15 October 2026

Swift Insights (“I”, “me”, “my”) provides speaking, training, consultancy, co‑production, and lived‑experience education services. I am committed to protecting your privacy and handling your personal information with care, transparency, and respect.

This Privacy Notice explains how I collect, use, store, and protect your personal data when you visit my website, contact me, or work with me.

1. Who I am

Data Controller: Jenni Swift trading as Swift Insights Grantham, Lincolnshire, United Kingdom Email: jenni@swift-insights.co.uk 

I do not currently have a Data Protection Officer, as one is not required for my activities.

2. What personal data I collect

I may collect the following types of personal data:

Information you provide directly

Name

Email address

Organisation and role

Phone number (if provided)

Details of your enquiry or booking

Information shared during consultancy, training, or co‑production work

Information collected automatically

IP address

Browser type and device information

Pages visited and time spent on the site

Special category data

I do not intentionally collect special category data (e.g., health information) through the website. If you choose to share lived‑experience or sensitive information in an enquiry, I will treat it with heightened confidentiality.

3. How I use your personal data

I use your data for the following purposes:

Enquiries and bookings

To respond to your message, arrange meetings, provide quotes, or deliver services. Lawful basis: Contract / Legitimate interests.

Service delivery

To provide speaking engagements, consultancy, co‑production work, training sessions, or project collaboration. Lawful basis: Contract.

Administration and communication

To manage schedules, send confirmations, follow‑ups, or relevant information. Lawful basis: Legitimate interests.

Website analytics

To understand how visitors use the site and improve content and accessibility. Lawful basis: Legitimate interests.

Consent‑based communications

If you sign up for updates or newsletters, I will only send them with your explicit consent. Lawful basis: Consent.

4. Legitimate interests relied upon

Where I rely on legitimate interests, these include:

• Responding to enquiries from organisations and individuals
• Promoting my speaking, consultancy, and co‑production services
• Improving website functionality and user experience
• Maintaining professional records of engagements
• I always balance these interests against your rights and expectations.

5. Who I share your data with

I only share your data when necessary and with trusted providers, such as:

• Website hosting provider
• Email service provider
• Analytics tools (e.g., Google Analytics, if used)
• Event platforms (e.g., Zoom, Teams, if used for sessions)

I do not sell or share your data with third parties for marketing.

6. International transfers

Some service providers (e.g., email or analytics tools) may store data outside the UK. Where this occurs, I ensure appropriate safeguards are in place, such as:

• UK adequacy regulations
• Standard Contractual Clauses
• Additional security measures

7. How long I keep your data

I retain personal data only as long as necessary:

• Enquiries: up to 12 months
• Client records: up to 6 years (for tax and contractual purposes)
• Mailing list: until you unsubscribe
• Analytics data: typically 26 months (depending on provider settings)

You can request deletion at any time.

8. Your rights

Under UK GDPR, you have the right to:

• Access your personal data
• Correct inaccurate data
• Request deletion
• Restrict processing
• Object to processing
• Withdraw consent (where used)
• Data portability (in certain cases)

To exercise any of these rights, email jenni@swift-insights.co.uk 

9. Cookies

My website uses cookies to improve functionality and understand visitor behaviour. You can manage or disable cookies through your browser settings. 

10. How I protect your data

I use appropriate technical and organisational measures, including:

• Secure hosting
• Encrypted communications (HTTPS)
• Access controls
• Regular review of data handling practices

11. Complaints

If you have concerns about how your data is handled, please contact me first. You also have the right to complain to the Information Commissioner’s Office (ICO):

Website: ico.org.uk Telephone: 0303 123 1113

12. Updates to this notice

I may update this Privacy Notice from time to time. The latest version will always be available on this website.